Desktop research on consultancy websites to use as the basis to begin iteration of an information architecture.

Developed brand language of the site using "childlike" as inspiration.

All artifacts were reviewed by the Coolkids team.

Final designs were approved by marketing, legal and compliance teams.

Procreate - child like illustrations

Balsamiq mockups - ontologies & wire-frames

FinalCut - video edit

Webflow - website development

Leaning in to the child like aspect of the brand made design decisions easy for this project.

Creating the Coolkids website in Webflow has helped me to extend my knowledge of this tool